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Sunday, July 10, 2011

How long will it take for SEO to increase a ranking?

There are no guarantees in SEO. It all takes time. If your site is new, it’ll probably take some time for the search bots to even get there to crawl it. (You can speed this process up by getting a link from a high ranked site.)In fact, because they don’t crawl it all at once, it can actually take some time for them to get through the whole thing. And even once they’ve crawled a page,it can take a while before it’s indexed. And then it has to be ranked, which takes yet more time.

To avoid disappointment, expect everything to take months. Not days and not weeks. It typically takes months for a new site to make it into the Search Engine Results Pages (SERPs), and months for any site to see any increase in rankings. It can happen faster, but it usually doesn’t. SEO is an ongoing (often tedious) task. You need to be dedicated and systematic. In other words, you need a strategy.

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